6 Simple Steps To Building Your Business’ Brand
Does your business have a personality? It might sound like a crazy question, but identifying, enhancing, and communicating your business’ personality--also known as its brand--is key to deploying a successful marketing strategy. But how exactly do...
6 Conversational Marketing and Chatbot Statistics You Need for 2020
Looking for a targeted, efficient way to find leads, delight customers, and help your website users find what they need? Then we have one word for you in 2020--chatbots. Chatbots are the tool of a larger marketing niche called conversational marketing, and it’s...
How To Boost Conversions With Chatbots: Conversational Marketing 101
In recent years, ecommerce marketing has changed drastically. With this change have come lots of world-class tools, meant to make ecommerce marketing easier and more comprehensive. One such tool is the chatbot. Chatbots are programs designed to conduct...
Why Is Instagram Removing Like Counts? What Your Team Needs to Know
If you use Instagram, you may have noticed a significant change in recent weeks: the platform has gotten rid of its “like counts.” In fact, the viral photo-sharing platform recently elected to make like counts private for thousands of users globally. While the...
Overhaul Your Branding like McDonald’s
McDonald’s: when you think of the most established brands in the world, it likely comes out on top. And for a good reason - launched in 1948, McDonald’s has risen to become the globe’s largest fast-food chain, serving a staggering 68 million people each day. ...
What is the Modern Business Development Role?
McDonald’s: when you think of the most established brands in the world, it likely comes out on top. And for a good reason - launched in 1948, McDonald’s has risen to become the globe’s largest fast-food chain, serving a staggering 68 million people each day. ...
How to Manage a Remote Team: 5 Tips and Tricks
In any given agency, the role of the business development executive is an extreme position. With the short lifespan of these roles, the stress associated with them, and the blatant confusion surrounding the responsibilities of these roles, you’re in for a perfect...
Should You Ditch Your CMO for a CGO? All About Chief Growth Officers
VIDEO MARKETING TIPS AND TRICKS FOR SMALL BUSINESSES
If you stay up to date on business news, you might have heard of a new job in town--the Chief Growth Officer, also known as a CGO. CGOs are more results-focused than CMOs, and they work with every department on every aspect of the company to maximize revenue and...