6 Simple Steps To Building Your Business’ Brand

6 Simple Steps To Building Your Business’ Brand

  Does your business have a personality?   It might sound like a crazy question, but identifying, enhancing, and communicating your business’ personality--also known as its brand--is key to deploying a successful marketing strategy.   But how exactly do...

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Overhaul Your Branding like McDonald’s

Overhaul Your Branding like McDonald’s

  If you use Instagram, you may have noticed a significant change in recent weeks: the platform has gotten rid of its “like counts.” In fact, the viral photo-sharing platform recently elected to make like counts private for thousands of users globally. While the...

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What is the Modern Business Development Role?

What is the Modern Business Development Role?

McDonald’s: when you think of the most established brands in the world, it likely comes out on top. And for a good reason - launched in 1948, McDonald’s has risen to become the globe’s largest fast-food chain, serving a staggering 68 million people each day.   ...

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How to Manage a Remote Team: 5 Tips and Tricks

How to Manage a Remote Team: 5 Tips and Tricks

In any given agency, the role of the business development executive is an extreme position. With the short lifespan of these roles, the stress associated with them, and the blatant confusion surrounding the responsibilities of these roles, you’re in for a perfect...

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