Blog
How – and why – to Make a Killer Video Testimonial
Testimonials are essential, but sometimes overlooked, part of your marketing, sales, and content strategies. While they may seem straightforward, good testimonials do much more than just share a success story. If you haven’t been using video testimonials to their...
Benefits of Hiring an Agency: Why Outsource Your Marketing?
Great marketing is made, not born. And the best way to access that great marketing? Work with people who know how to create it. Unfortunately, many companies believe that working with an agency is prohibitively expensive. In fact, many never take the step because they...
Come Join the inThink Family!
At inThink, your success is our success. A strong relationship is built on collaboration and communication. Working with us is a true partnership. We take the time to listen to our clients. From the beginning, we’ll collaborate to understand your business, your...
Is Your Organization Ready to Pivot? How to Manage Your Change Management
Back in January, many CEOs thought 2020 would be a year of business as usual. Instead, we got the year of COVID changes. During these strange times, change has become a necessity for a business in every industry. Businesses are grappling with changes in regulations,...
10 Tips to Beat Your Competitor’s Social Media Strategy
Today, competing online is more important than it’s ever been. It’s also more difficult. In a day and age where paid marketing costs are skyrocketing, and consumer behavior is changing drastically, many companies are wondering how to keep up - without sacrificing an...
How To Build Your Buyer Persona: The Complete Checklist
Imagine this: you want to have a conversation about your favorite new thing, so you go out into the middle of the sidewalk in New York City and start talking. You're passionate and excited, but people keep passing right by, only catching snippets of what you're...
Top 10 Best Practices and Tips for Emails that Convert
The average person gets 130 emails delivered to their inbox every day. Here’s how to rise above the news, get your emails read, and win the inbox with emails that convert. According to MarketingSherpa, an astounding 72% of consumers chose email when asked, “In...
inThink Announces Rebrand and Expansion of Strategic Marketing and Business Consultancy Service Offerings
Worcester, Ma. August 11, 2020 inThink, a full-service marketing and business consultancy agency, founded in 2015, is thrilled to announce its rebranding. The rebrand is the culmination of several years of client-driven evolution for inThink. inThink began as a...
6 Pillars Of Business Success: What They Are & Why They’re Important
Pillar: a supporting, integral, or upstanding member or part Businesses are built on critical pillars that support their success. But the thing about the 6 pillars of business is that if one isn’t sound, it will increase the load on others and ultimately force them...