Trust InThink With Your Media Buying
Media buying: it’s a critical addition to your overall marketing strategy. Unfortunately, most companies do not have time to buy their own media placements or begin to understand how, exactly, to go about it.
That’s where InThink comes in. A specialized media buyer with local partners such as Hearst media that places display ads with similar sizes to Google, we can help you optimize your local search marketing comprehensively, taking full control of radius, zip codes, and age brackets.
What are you waiting for? Now is the time to start your most intelligent media buying approach.
What is Media Buying?
The media buying process can essentially be broken down like this: it is a strategic method that involves the wholesale purchase of multi-platform ad space. When you hire a company for media buying, the company will go to work finding the right place, time, and context in which to deliver your media placements.
While media buying may sound simple, it’s important to remember that only a professional team can choose the right media placements for you.
Why Media Buying Matters
Think your brand can continue to exist without powerful media buying? Think again. Here are some statistics to consider:
- As of 2018, 3.196 billion people are using social media on the planet, up 13 percent from 2017 to 2018.
- Social media penetration is at 42% globally
- People today spend more time on social media than they do watching TV
- Social media advertising revenue is forecast to grow at about 10.5% annually
- People are currently better than ever at ignoring intrusive and irrelevant ads
While social media is widely considered the best platform for media placements, television and radio come in as close seconds and can work overtime to help your brand grow.
Why Your Brand Needs Media Buying Services
Still not convinced you need a media buying agency? Here are a few reasons your brand would do well to work with one:
- The team will handle all sales calls for you
- They’ll negotiate the best placements without you having to become a media buying expert
- The media buying team has ample experience to find the best placements for you
- They’ll take a “big picture” perspective to help you grow according to your goals
- Media buying services will free your team up to focus on other things
Additionally, a media strategy created with the help of a media buying team will grow intelligently with your brand, helping you reach your objectives and fulfill your goals.
What are you waiting for?
Ready to learn more about InThink’s media buying services? Let us help you get your brand in front of the right customers at the right time. Contact us today for a free quote or to find out how media buying can help you.